If you own a TV and live in the Chicagoland area, chances are you have seen the commercial that Mayor Rahm Emanuel has put out about the Chicago Teachers Union strike contract.
There has been some controversy over how much the air time to run the commercial costs at $1 million. The group that funded the air time costs, Education Reform Advocacy, is also stirring up controversy since they are a group known for being anti-teachers’ unions. Yet, no one is talking about the actual content of the ad, which in itself is very telling.
The commercial begins with Mayor Emanuel sitting in a warmly lit room addressing the camera. Eventually, it becomes a voiceover commercial with the mayor explaining some of the details of the contract while scenes of teachers and students fill the screen. One particular scene that sticks out is the one depicted when Rahm Emanuel mentions that the new contract allows principals the right to hire the best teachers. On screen is a teacher using an iPad to teach math to a class filled with six students in a library. There are a couple of issues with this scene.
By Barb Moreno. For full article, visit Poli Chi.